Social media stands as one of the primary online activities enjoyed by people and has been a staple aspect of marketing in recent years. Likewise, there is a growing need for people and businesses to have a presence in social media in one way or another to figuratively be there where others are looking, be they customers, potential employers, or bystanders. A social media presence is …
Archives for June 2014
Brand Fixers: What Online Reputation Repair Specialists Can Do For Your Business
It takes hard work, money, and a lot of thinking to build a strong brand. It’s beyond unsettling how everything a business owner worked for can be ruined in a snap just because of a single defamatory remark or unfounded accusation posted online by an irked consumer or a malicious competitor. The discerning business owner knows that times have changed, and basic marketing campaigns are no longer …
Putting digital footprints in perspective through proactive online reputation management
Many people are dependent on web searches to get to know other people. The digital footprints that people leave behind enable clients and employers to accurately assess people and businesses based on how they present themselves. You can make a good or terrible first impression without ever meeting someone in person. And because first impressions are extremely hard to live down, making sure it is …